The JobOur mission at the Marketing and Digital branch is to work with our ministry partners to provide best-in-class marketing, social media, and media planning and buying services for government programs and initiatives.
We are committed to enhancing government marketing by bringing more services in-house, to deliver campaigns and strategies. We want creative people who can collaborate and deliver concrete results for complex, interesting problems.
We're looking for a Design Lead to help create and manage visual content for government marketing and communications projects. You'll work from start to finish—coming up with ideas, making sure everything looks professional, and keeping designs on-brand.
If you have a mix of creative skills, can handle different tasks at once, and enjoy working in a busy, exciting environment, this could be the job for you!
The Ministry Cabinet Office is the Premier's ministry. It provides the Premier and his Cabinet with advice and analysis to help the government achieve its priorities.
The DivisionThe Marketing & Digital Division is our new, integrated enterprise service delivery and capacity building division. The division provides strategic, enterprise-wide marketing services and capacity building that will support continuous improvement activities and improve performance throughout the Communications community.
The Branch The Marketing and Creative Services (MACS) in Cabinet Office Communications is a full-service, one-window partner for all marketing and communications needs. The branch offers complete end-to-end service, from marketing support and copywriting, to video, photo and design services, as well as strategic guidance and oversight of social media.
About the job
As the Design Lead, you will:
• Develop creative strategies and concepts for digital and social media marketing campaigns
• Design and produce multi-media creative assets for online and offline media channels
• Research and implement advertising, graphic design, usability, accessibility trends and best practices, for government internal and external communications.
• Provide feedback and direction to ministries and program areas on marketing products, branding initiatives and event materials. Work closely with marketing, development, and social media teams on integrated projects.
• Ensure consistent use of visual identity and brand standards and educate ministry staff on design best practices.
• Implement accessibility in PDFs and digital documents including HTML and CSS.
What you bring to the team
Graphic Design Experience:
• You have experience designing branding and marketing campaigns and collateral, from concept to completion
• You have experience in the strategic and conceptual development of creative advertising and social media campaigns
• You have experience with the Adobe Suite of products including Adobe Photoshop, Illustrator, AfterEffects, Animate and InDesign
• You have experience adhering to and applying visual identity and brand guidelines
• You have experience developing print products (invitations, brochures etc.) and event materials
Current Trends, Technologies, and Languages:
• You have knowledge of design, media and communication trends/technologies and languages
• You have knowledge of communications and design principles and practices
• You have knowledge of accessibility best practices for online and print design
• You have demonstrated experience with HTML and CSS for building web content and digital ads
• You have hands-on experience with modern digital media tools and techniques, including online applications, software for media production, and protocols for creating content across web, print, and event platforms
• You have expertise with hardware such as cameras, printers, and scanners, enabling you to format data, integrate software, evaluate and recommend equipment, and train others in its use
Interpersonal and Communication Skills:
• You have excellent oral and written communication skills
• You have excellent interpersonal and customer service skills
• Excellent relationship management skills to liaise with senior executives, on high priority and potentially sensitive projects
• You have organization skills to manage priorities and produce work within tight timelines
• You have demonstrated the ability to be flexible and work independently or as part of a team
• You have demonstrated experience exercising tact, discretion and political acuity when working with senior staff
Project Management Skills:
• You have strong project management skills, including planning, prioritizing, scheduling, reporting, and budgeting
• You have demonstrated the ability to coordinate, conceptualize and execute a variety of projects in partnership with management and staff
Don't meet every qualification?
If you are excited about this position and meet most, but not all, of the listed qualifications, please still consider applying. We recognize that no one person might have every qualification in this job ad, and you just might be the right candidate!
How we support diversity, inclusion and accessibility
We are building an inclusive workforce that reflects the communities we serve. We encourage everyone interested in working with us to apply, including people with disabilities, Indigenous, Black and racialized individuals, as well as people from all ethnicities, cultures, sexual orientations, gender identities and gender expressions.
Our hiring process is accessible, consistent with Ontario's
Human Rights Code and the
Accessibility for Ontarians with Disabilities Act, 2005. We are working to prevent and remove barriers in our hiring processes and can offer
accommodation to address specific needs related to Code-protected grounds such as disability, family status and religion. For more information about accommodation during the hiring process please
contact us.Learn more about the work the OPS is doing to create an inclusive, anti-racist, accessible and diverse workplace: